Vibe Challenges
Complete real-world social challenges at partner venues. Film the moment. Earn drink credits. Create content that's authentic because it has to be.
Open the Challenges tab and browse what's available at venues near you. Challenges range from simple check-ins to full social performances. Find a red hat somewhere in the venue. Convince a stranger you're a Swedish tourist. Get the bartender to teach you their signature cocktail. The higher the difficulty, the bigger the reward.
This isn't content you script. When you approach a stranger and try to convince them you're from Stockholm, whatever happens is real. That's what makes it entertaining. The laughter is genuine. The reactions are unscripted. The content is authentic because the challenge makes it impossible to fake.
Use your phone, get a friend to film, or capture the whole thing hands-free through Meta Ray-Ban or Apple smart glasses. First-person POV through smart glasses creates the most compelling content — you see exactly what the creator saw, and everyone around them acts naturally because there's no phone in their face.
Complete the challenge, submit your clip, earn your credit. Credits load straight onto your Vibe Card — tap to pay for your next drink at any partner venue. The challenge drives the visit. The visit drives the transaction. Everyone wins.
The best challenge content surfaces on the Vibe feed. Watch your friends attempt the Swedish tourist challenge. Share the funniest clips to Instagram and TikTok. Every video you watch is real content from a real venue — and every viewer is one tap away from attempting the same challenge themselves.
Alcohol brands sponsor challenges for authentic content featuring their products. Venues create custom challenges that showcase their unique personality. The result: organic marketing that doesn't feel like marketing, funded by brands who finally get measurable attribution.
Download the app. Accept a challenge. Earn your drink.
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